COOKIE POLICY

COOKIE POLICY FOR WHYTE.BIKE

What are cookies? 
As is common practice with almost all professional websites this site uses cookies.  A cookie is a small text file that is downloaded to your computer, to improve your experience. This page describes what information is gathered, how we use it and why we sometimes need to store these cookies. We will also share how you can prevent these cookies from being stored. However, this may downgrade or 'break' certain elements of the site’s functionality. 

 
How do we use cookies? 
We use cookies for various reasons, all of which aim to enhance the user-experience of visitors to our site. Generally, we use two kinds of cookies – internal and external. 

We use internal cookies; those set directly by us and by Squarespace, that we have used to develop this site to enhance the site performance and functionality. Not all cookies are essential for the website to work but they will enhance your online experience and allow us to learn about how you use the Whyte Bikes website in order to improve the quality of our website.  

Apart from internal cookies, by visiting our site, you may additionally receive cookies from third parties we cooperate with. External cookies are set by third parties and you may wish to consult their websites for privacy policies. You can do so by clicking on the links below. 

 
How to control cookies 
You can control and/or delete cookies as you wish. You can delete all cookies that are already on your computer and you can set most browsers to prevent them from being placed. If you do this, however, you may have to manually adjust some preferences every time you visit a site and some services and functionalities may not work. 

 
Third party cookies 
In some special cases we also use cookies provided by trusted third parties. The following section details which third party cookies you might encounter through this site. 

Google Analytics 

When someone visits our website (https://whyte.bike/) we make use of the Google Analytics service to collect standard information about visitors to the sites and their behaviour (e.g. what pages they viewed). The data provided by Google Analytics is anonymised and in no way enables us to identify individual visitors, however, Google Analytics will place a cookie on your device to enable the service. For more information about how Google Analytics cookies work on websites visit: https://developers.google.com/analytics/devguides/collection/analyticsjs/cookie-usage.  
You can also opt out of the use of Google Analytics across all websites: http://tools.google.com/dlpage/gaoptout  

Other cookies used, tracking pixels or similar tools 

We also make use of other tracking technologies to help us run our business. We may use Facebook pixels for the purposes of measuring the effectiveness of our marketing campaigns. 

Before we make use of these technologies via the website you will be prompted to provide consent for their use. If you do not consent to their use, we will not make use of these pixels and will not be able to measure the effectiveness of our marketing messaging. However, if you do consent to the use of these cookies then certain information about you and your web activity will be shared with Facebook for the purposes of their advertising services, and as such this data may be processed outside the UK and EEA. 

We also make use of third-party cookies where we embed content from those services onto our website (e.g. a YouTube video). 

You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of this website may become inaccessible or not function properly. 

 
Third party links 

Google Analytics  

Google Privacy  

Shopify Privacy 

 
Necessary cookies 
Necessary cookies help make a website usable by enabling basic functions like page navigation and access to key features of the website. The website cannot function properly without these cookies. 

COOKIE NAME PURPOSE DOMAIN TYPE EXPIRY
_shopify_d The cookie is necessary for the secure checkout and payment function on the website. Th is function is provided by shopify.com.
shopify.com  Shopify Cart / HTTP  Session 
cart_currency 

The cookie is necessary for the secure checkout and payment function on the website. Th is function is provided by shopify.com. 

shopify.com  Shopify Cart / HTTP  13 Days 
CONSENT  Used to detect if the visitor has accepted the marketing category in the cookie banner. Investigates if the browser supports cookies and prevents errors. This cookie is necessary for GDPR compliance of the website.  youtube.com  YouTube / HTTP  2 Years 
cookietest  Th is cookie is used to determine if the visitor has accepted the cookie consent box.  shopify.com  Shopify / HTTP  Session 
Secure_customer_sig  This cookie is used to store customer credentials securely when processing a purchase on the website - the cookie is essential in making a secure online transaction.  whyte.bike  Shopify Customer Login / HTTP  1 Year


Preferences 
Preference cookies enable a website to remember information that changes the website behaves or looks, like your preferred language or the region that you are in. 

 

COOKIE NAME PURPOSE DOMAIN TYPE EXPIRY
localization  Holds the users timezone  Whyte.Bike  HTTP  13 Days 
yt-player-bandwidth  Used to determine the optimal video quality based on the visitor's device and network settings.  youtube.com  YouTube / HTML  Persistent 

 

 

Analytics, Performance and Statistics Cookies 
Analytics, performance and statistics cookies are used to collect information about how visitors interact with the site.  The information is collected and reported anonymously and used to enable us to improve your experience. 

 

 

COOKIE NAME PURPOSE DOMAIN TYPE EXPIRY
_ga  Registers a unique ID that is used to generate statistical data on how the visitor uses the website. Source Google Analytics.  Whyte.Bike  Google Analytics / Pixel  2 years 
_gat  Used by Google Analytics to throttle request rate.  Whyte.Bike  Google Analytics / HTTP  24 Hours 
_gid  Registers unique ID that is used to generate statistical data on how the visitor uses the website. Used to distinguish users. Source Google Analytics.  Whyte.Bike  Google Analytics / HTTP  24 Hours 
yt-player-headers-readable  Used to determine the optimal video quality based on the visitor's device and network settings.  youtube.com  HTTP  Persistent 

 

 

Marketing 

Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers. 

 

COOKIE NAME PURPOSE DOMAIN TYPE EXPIRY
_landing_page  Stores visitors' navigation by registering landing pages - Th is allow s the website to present relevant products and /or measure their advertisement efficiency on other websites.  whyte.bike  HTTP  13 days 
_orig_referrer Th is cookie is used to collect information on a visitor. Th is in formation will become an ID string with information on a specific visitor – ID in formation strings can be used to target groups with similar preferences, or can be used by third- party domains or ad-exchanges.  whyte.bike  HTTP  13 days 
_s  Collects data on user behaviour and interaction in order to optimize the website and make advertisement on the website more relevant.  shopify.com  Shopify Analytics / HTTP  1 day 
_shopify_s Collects data on user behaviour and interaction in order to optimize the website and make advertisement on the website more relevant.  shopify.com  Shopify Analytics / HTTP  1 day 
_shopify_sa_p  Collects data on user behaviour and interaction in order to optimize the website and make advertisement on the website more relevant. The cookie also allows the website to detect any referrals from other websites.  shopify.com  Shopify Analytics / HTTP  1 day 
_shopify_sa_t   Collects data on visitors' behaviour and interaction - Th is is used to make advertisement on the website more relevant. The cookie also allows the website to detect any referrals from other websites.  shopify.com  Shopify Analytics / HTTP 
_shopify_y  Collects data on visitors' behaviour and interaction - Th is is used to make advertisement on the website more relevant. The cookie also allows the website to detect any referrals from other websites.  shopify.com  Shopify Analytics / HTTP  1 year
_y  Collects data on visitors' behaviour and interaction - Th is is used to make advertisement on the website more relevant. The cookie also allows the website to detect any referrals from other websites.  shopify.com  Shopify Analytics / HTTP  1 year
VISITOR_INFO1_LIVE  Tries to estimate the users’ bandwidth on pages with integrated YouTube videos.  youtube.com  YouTube / HTTP  179 days 
YSC  Registers a unique ID to keep statistics of w hat videos from You Tube the user has seen.  youtube.com  YouTube / HTTP  Session
yt.innertube::nextId Registers a unique ID to keep statistics of w hat videos from You Tube the user has seen.  youtube.com  YouTube / HTTP  Persistent 
yt.innertube::requests Registers a unique ID to keep statistics of w hat videos from You Tube the user has seen.  youtube.com  YouTube / HTTP  Persistent 
yt-remote-cast-available Stores the user's video player preferences using embedded You Tube video  youtube.com  YouTube / HTTP  Session
yt-remote-cast-installed  Stores the user's video player preferences using embedded You Tube video  youtube.com  YouTube / HTTP  Session 
yt-remote-connected-devices Stores the user's video player preferences using embedded You Tube video  youtube.com  YouTube / HTTP  Persistent 
yt-remote-device-id  Stores the user's video player preferences using embedded You Tube video  youtube.com  YouTube / HTTP  Persistent 
yt-remote-fast-check-period Stores the user's video player preferences using embedded You Tube video  youtube.com  YouTube / HTTP  Session 
yt-remote-session-app Stores the user's video player preferences using embedded You Tube video  youtube.com  YouTube / HTTP  Session
yt-remote-session-name Stores the user's video player preferences using embedded You Tube video  youtube.com  YouTube / HTTP  Session 

 

More Information 
We hope we have explained our use of cookies clearly. If you require more information, you can contact us via our online contact form